Chery is redefining vehicle ownership in 2026 with the launch of its Trans-national Warranty Programme, a bold move designed to offer customers seamless after-sales support across the globe. Effective immediately, Chery owners can now access warranty services at any authorised Chery service centre worldwide, regardless of where their vehicle was purchased.
This global initiative removes traditional regional limitations, delivering a customer-centric approach that truly reflects the mobility needs of today’s drivers. Whether travelling, working overseas, or relocating internationally, Chery owners can enjoy the confidence that their warranty support will follow them wherever they go.
Cross-Border Confidence for African Customers
For drivers across Africa, the programme brings tangible benefits. Chery owners can move between countries knowing that should their vehicle require warranty repairs, any authorised Chery service centre on the continent will provide professional support. This offers unprecedented peace of mind for customers who travel frequently or relocate for work, allowing them to enjoy their vehicles without geographic constraints.
Global Coverage with Market-Specific Terms
The Trans-national Warranty applies to all Chery models across every market where the brand operates. Customers seeking warranty services outside their home country can visit any authorised Chery service centre. While warranty conditions remain in line with the original purchase agreement, terms and conditions are applied in accordance with local regulations, ensuring compliance while maintaining flexibility for cross-border support.
Streamlined, Standardised Service Processes
To support this ambitious programme, Chery has introduced a global digital warranty management system. This platform enables service centres worldwide to access warranty data, process claims, and coordinate the supply of genuine parts across borders. By standardising service processes and unifying workflows, Chery ensures that vehicle diagnostics, repairs, and parts replacement are handled efficiently and consistently, regardless of location.
From Product Export to Service Globalisation
Chery’s commitment to customer-first service was reinforced with the launch of its Family Care service brand in 2025. Since then, the company has continued to strengthen its global after-sales network, standardising procedures and refining service experiences. The Trans-national Warranty Programme represents the next evolution in this strategy, expanding Chery’s service philosophy from local support to a truly global offering.
“This Trans-national Warranty Programme is a major step forward for customer confidence and mobility,” said Floris du Toit, Aftersales Director at Chery South Africa. “For South African customers, it means true freedom of movement—whether travelling across Africa or relocating abroad—with the reassurance that Chery’s after-sales support travels with them. It reflects our commitment to putting customers first and delivering world-class ownership experiences without borders.”
Looking Ahead
Chery’s Trans-national Warranty Programme marks a significant milestone in global automotive after-sales service. By leveraging technology, streamlining processes, and prioritising customer convenience, Chery is setting new standards for vehicle ownership worldwide. The company plans to continue enhancing its service systems, ensuring reliable, long-term protection for drivers everywhere. With this initiative, Chery demonstrates that mobility should never be limited by borders—and neither should peace of mind.
